What Up? I’m Serafina Nicole Lúz.

For as long as I can remember I have never quite felt like I fit in with this world. Forever drawn to forests, oceans and deserts, I have felt a deep, loving connection with this unspoken realm. As a child, whenever my own immediate family couldn’t hold the enormity of me, I was able to be comforted by the trees and my animal counterparts. Always the wild one, I was raised in the Santa Cruz Mountains as a premature only child determined to one day, prove that magic was real.

I was raised Catholic and Christian, which blessed me with a general sense of the Divine from a very young age. For all of the faults of religion and all of the ways it destroyed me, I am grateful for the ways in which it expanded me. It taught me to remain curious to the idea that I am bigger than just…this. That something greater than me is at play and I am connected to all of it. I simply never felt connected to the container and dogma of religion itself. It all felt, the same and yet, wrong in some way. More on this later….

As an adult, I have always remained curious. I’ve followed my passions even when I’ve been told not to. I discovered along the way that dreams are where I am immersed in my power. Learning to connect to their mystery has rewarded me the ultimate gift — the gift of understanding, trusting and connecting to myself. There is nothing more empowering than being able to sit with oneself and listen to the voice within. To bring the subconscious imagination to life and see it absolutely blow your fucking mind in the waking world. This is what dreams have done for me. They have proven to me that magic is real, that I am powerful beyond belief, and that there is SO much more to what it means to be “me” than I could have ever imagined.

Rising Wolf is the result of decades of working to find this connection. After years of corporate jobs, school, certifications, research, curiosity, discomfort, questioning, freaking out, breaking down, doubting, and being astonished again and again with the possibilities beyond what I could ever imagine, I’ve come to this place. My dreams have always guided me — even when that meant years of nightmares. They have become my trusted counterpart and the place where I am shown things most people would probably tuck tail and run from. I on the other hand, run towards this wild unknown. I want to understand it all on my own timeline and I want to experience the flawed and imperfect life of being a human in a physical body at the same damn time. To be honest, they have brought me back to the Goddess. Back to my Creator. Back to “God”. Nature has and continues to always hold me through this journey. She is my Mother, my Father, and my greatest Teacher.

I don’t believe in bullshit and I don’t believe in doing this kind of work from a place of ego. This work called to me, not the other way around. I didn’t “choose” this, but was drafted into it and it is the great honor of my life to accept it. I want Rising Wolf to be the community you long for — the community I always longed for. A safe place to explore the unknown no matter where you sit on that spectrum. A place of joy and revitalization for your one wild precious life. A place of ease in realizing that this life is just the damn beginning to an even greater adventure. And so, I offer you a new kind of temple. A school of self. And humans and modalities that have helped me heal and continue to do so.

My wish for all of us is that we learn to do things differently, for the old ways are done — that we all find our way back to love.

So, here it is. Here is my heart. I offer Rising Wolf out to all of us, and I hope that you find yours inside of it too.

My Experience & Interests

Mystical Experience:

  • My Own Dreams

  • Intuitive Shamanic & Astral/Inter-Dimensional Journeying

  • Spirit-guided and Ancestral Training

  • The Natural World

Mundane Experience:

  • 20+ Years of Marketing, Creative Direction, Branding, Storytelling & Business Strategy Experience in Silicon Valley, CA

  • Certified Dreamwork Professional

  • Certified 200hr Yoga Instructor (300hr in progress)

  • Certified 100hr MAP (Meditation & Awareness Practices) Instructor

  • Certified 30hr QiGong Instructor

  • Certified Trauma-Informed Outreach Facilitator

  • 4+ years of Intensive Eastern Somatic Attachment Repair Practices & IFS Training

  • 3+ years of Training in Curanderismo with Indigenous Elder

  • Story as Medicine Intensive Certificate + ongoing training with Dr. Clarissa Pinkola Estés Reyes

  • Intensive Tibetan Dream Yoga Training

Some Mystical Identifiers:

  • Dream Witch, Dream Seer, Priestess, Sueñadora, Priestess, Wisdom Keeper, Druid, Spiritual Mentor, Intuitive

  • Pisces Rising | Libra Sun | Gemini Moon

  • Emotional Projector 4/6

  • Life Path 11 | The High Priestess

  • Dreamworker/ Dream Therapist & Educator

  • Eastern Somatic Attachment Repair Practitioner, Yoga and Meditation Instructor

  • Poetess and Writer

  • Soul-based Marketing Executive, Brand Alchemist & Business Advisor

  • Photographer, Graphic Designer

If You Want to See More:

  • I hold extensive background in executive marketing and branding for health and wellness, action sports, outdoor and consumer electronics marketing & branding since 2001. In 2017 I opened my own brand marketing agency, VAGABOND Marketing and committed to reframing marketing through the lens of conscious authentic outer expression. Past roles and clients have included:

    • Specialized Bicycle Components

    • GoPro

    • Bell Helmets

    • FOX Factory, Inc.

    • Carey Hart & Good Ride

    • Chrome Industries

    • Vintage Bicycles

    • WTB

    • Los Gatos Chamber of Commerce

    • Saguaro Home

    • Abalone Creek Ranch

    • Pleasure Point Sanctuary

    • The Mindfulish School

    • Sereia Designs

    • Matters of the Mind Vaultage

    • Institute for Dream Studies

    • el Salchichero

  • I am dedicated to non-profit causes surrounding the natural world and have sat on the Board of Directors for the Guadalupe River Park Conservancy in San Jose, CA where I led the Strategic Marketing Committee.

    I have done similar work for additional organizations in the past such as The Wildlife Center of Silicon Valley and the Los Gatos Chamber of Commerce.

    I am currently available for Board positions related to conscious marketing, branding, communications, community, and connection. Please message me to inquire.

  • 2023

    Certified Trauma-informed Outreach Facilitator from the Connection Coalition

    2022

    Certified Dreamwork Practitioner from the Institute for Dream Studies

    Holy Fire Reiki Level 1 Practitioner

    2021

    Qigong 30 Hour Certification from Breathe Together Yoga

    Meditation and Awareness Practices 100 Hour Certification with Breathe Together Yoga

    2020

    RYT 200 Hour | JOY of Yoga Training with Breathe Together Yoga

    2011

    San Jose State University | BA in English Literature

  • 2025

    Story as Medicine Certificate in Loveland, CO with Dr. Clarissa Pinkola Estés

    2024

    Weekly mentorship in Curanderismo from Mayan elder, Grandmother Flordemayo

    Clarissa Pinkola Estès virtual Jungian Training

    Ram Dass online training

    Carolyn Myss Anatomy of the Spirit and Spiritual Alchemy Training

    2022

    Attachment Repair and Somatic Healing Intensive 4-year Training with Mark Tanaka

    Jungian Perspective on the Tarot 5 Week Intensive on the Jung Platform

    Mayan Cosmology and Connection to our Ancestors with Grandmother Flordemayo

    Sacred Wisdom Circle with Grandmother Flordemayo and Council of 13 Indigenous Grandmothers

    Yoga Nidra practices with Tias Little

    2021

    Tibetan Dream Yoga 5 Week Intensive with Tenzin Wangyal Rinpoche

    Mayan and Curanderismo Rituals to Heal, Awaken and Uplift Yourself and the Heart of the World 5 Week Intensive with Grandmother Flordemayo

    Dream Yoga and Yoga of Relationships with Tias Little

    Functional Yoga Workshop with Kenny Graham

  • Writing has always been a huge passion of mine. I am just getting started on Substack. You can find my poetry and other musings HERE.

Permission to Be Hilariously, Human.

I am many things, but I am NOT perfect. I cuss…a fucking LOT. I’m perpetually late. I forget things. I overcommit. I quite literally brake for birds or a good rainbow. I do it all with a laugh and a whole helluva lot of love, because shit…why not? We’re all human. I promise you I will always do my best to be my most authentic and raw self and I hope you’ll feel that you can be yours too.